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Following my journey in the Christmassy streets of London on this wonderful sunny Sunday, I feel like I have to write about Bond Street. No commercial pressure, I do not get a percentage for this (I wish I did), but simply a pure adoration for fashion and creativity.
Now, for those who say Christmas is only a world class money making machine, I say yes, but so what? Bond Street is the perfect example: inaccessible boutiques, an explosion of creativity and fierce competition. The winner? Us, the inspirational pass bys who get to enjoy an extreme variety of Christmas Trees, diamond shoes, stags, goblins, Christmassy outfits... This is pretty much as entertaining as Winter Wonderland. No need to walk in, everything is said one the outside. What best publicity than window displays?
Ralph Lauren plays the whole American Christmas tradition, enjoying a fire place in the Hamptons after playing hockey. Vivienne Westwood suffers from the depression, turning down the prices of her dresses from £1000 to £400. Dolce and Gabbana tries to play it cool, contemporary but classy, while Stella McCartney certainly plays it more is more with a tremendous amount of lights in and outside her shop.
If you want to enjoy Christmas in London, I suggest you take a look at Bond Street. Just for the sake of it. It will remind you that after all, in depression, Christmas certainly brings out the best out of people: their creativity.
That is all for now, find out what I'm doing next week tomorrow. Enjoy x
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